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The Orion Group Ltd is a privately-held company that was incorporated in 1992.
CEO and President -- Luke Vorstermans
VP and Brand Manager -- Linda Ryan
The Orion Group Ltd. was launched as a marketing and communications company focused on the publishing industry in 1992. After researching the impact of the Baby Boomer demographic on the economy, we recognized that ageing baby boomers would have an enormous impact on the health and wellness industry.
In 2002, we shifted the company's focus and began sourcing products and services that would capture the imagination of a generation that had a history of setting trends and challenging the status quo.
Recognizing that aromachology was an emerging medical frontier, the company developed a partnership with Dr. George Dodd, a leading researcher in the science of smell, and began pioneering aroma products that uses sophisticated scent formulas and unique delivery systems to enhance moods and influence behavior.
In late 2005, the company negotiated the patents and trademarks to Scentuelle, the world’s first aroma patch designed to enhance the libido. Through The Sense of Smell Lab, a division of the Orion Group, the company invests in the research and development of innovative aroma products, expanding their ecommerce capacity and partners with over two dozen companies across the globe that serve the vision of the company.
The corporate head office is in the Annapolis Valley of Nova Scotia, Canada which serves as the hub for a global network that keeps the company in touch with new developments in smell research, overseeing the manufacturing of their product lines, building a distribution chain, diversifying their product lines and expanding into global markets.
It is our vision is to build a multi-million dollar health and wellness company that utilizes our sense of smell to manage moods and influence behavior. The company is on the leading edge of innovative products designed for personal health and well being and we play a positive role in shaping the emerging Health and Wellness Trend